Demons in the Data: A US “Scary Dream” Search Analysis
Community Challenge: Makeover Monday 2023 wk 40
My redesign (Tableau File Here):
Data Analysis Summary
Analyzing Google Trends for the search term “Scary Dreams” by month from 2009 -2023, it is unsurprising that October had the highest search number.
Project Goals
Get Tableau back up and running on my computer
Create a Data Viz in under 1 hour
Complete this week’s Makeover Monday Challenge
Project Discussion
Key Findings
Analyzing Google Trends data for the search term "scary dreams" across the US from 2009 to 2023, one pattern dominates: October consistently produces the highest search volume of any month. This is not surprising given Halloween, but the data allows you to see just how pronounced that seasonal spike is relative to the rest of the year, and whether the trend has strengthened or weakened over time.
The visualization focuses on monthly search patterns rather than absolute numbers, making it easy to compare seasonal behavior year over year across the full 14-year period.
Data source: Google Trends, search term "scary dreams," United States, 2009 to 2023.
Challenges
The primary goal of getting back into doing Makeover Monday Events was the primary challenge. I also wanted to set a time limit of 1 hour, including reinstalling Tableau.
Final Thoughts
Much more could be done, but I keep to my time limit. I can honestly say I do not have scary dreams. Do you have scary dreams? If you do have scary dreams, do you find they occur during the Halloween season?
Links & Additional Information
Challenge Information:
Article: Google Trends Search
Data Source: Makeover Monday Data Set 2023 week 40
Challenge Link: Makeover Monday Data Set 2023 week 40
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